Izmo Acquires Geronimo Web to Create Digital Retail Giant
Izmo Inc a subsidiary of Izmo Ltd, expands its global presence and digital capabilities with the acquisition of Geronimo Web, enhancing its position in the automotive digital marketing sector.
by Damodharan N
Updated Jul 10, 2024
Izmo Ltd.'s US subsidiary, izmo Inc., has made a strategic acquisition by purchasing Geronimo Web, a prominent provider of digital marketing solutions for automotive OEMs and dealerships.
This move positions Izmo as a significant player in the global automotive digital web platform market, spanning key regions such as Europe, the USA, and South America. With Geronimo's established client base and strong OEM relationships.
Izmo now boasts a network of over 4,000 dealers worldwide, operating in 16 languages and offering a comprehensive suite of digital solutions including izmoEmporio and MarketingFactory.
Sanjay Soni, Managing Director of Izmo Ltd., expressed confidence in the acquisition, highlighting Geronimo's reputation and market leadership in digital marketing. This strategic integration aims to revolutionize automotive retail strategies, enhancing digital engagement and value creation for dealers and OEM partners alike.
As Izmo prepares to capitalize on synergies with Geronimo, industry analysts anticipate significant growth opportunities and increased competitiveness in the evolving digital automotive landscape.
Read the full Release Here
Izmo Ltd
Izmo Ltd., founded in 1995 and listed on the BSE and NSE, is a global leader in interactive marketing solutions for the automotive industry. Headquartered in Bangalore, India, with additional offices in key locations like San Francisco and Paris, Izmo specializes in hi-tech e-retailing solutions across North America, Europe, and Asia.
Known for pioneering innovations such as the izmoToolkit and izmoweb platform, Izmo offers a comprehensive range of products including interactive online stores, car animation, CRM solutions, and online marketing programs.
With the world's largest collection of automotive images and animations, Izmo serves a diverse clientele from major OEMs to automotive retail giants, setting industry standards with innovative marketing tools and solutions.
Geronimo
Geronimo, established in 2009 by CEO Jackie Lawton, is a global leader in digital marketing programs tailored for automotive OEMs and dealerships. With a focus on innovation and client support, Geronimo has expanded its reach to over 30 countries and serves more than 1,700 dealerships worldwide.
The company offers bespoke online marketing strategies including website development, content management, lead management solutions, SEO, and comprehensive reporting.
The company with extensive experience in automotive CRM and supported by a dedicated team, Geronimo is committed to helping clients achieve robust online presence and drive success in the digital marketplace.
Izmo acquires Geronimo Web - FAQs
1. What is the recent acquisition by Izmo Inc.?
Izmo Inc., a subsidiary of Izmo Ltd., has acquired Geronimo Web, a leading provider of digital marketing solutions for automotive OEMs and dealerships.
2. Why did Izmo acquire Geronimo Web?
Izmo acquired Geronimo Web to enhance its global presence and digital capabilities in the automotive digital marketing sector.
3. How does the acquisition benefit Izmo?
It expands Izmo's network to over 4,000 dealers worldwide and strengthens its offerings in digital solutions like izmoEmporio and MarketingFactory.
4. What regions does Geronimo Web serve?
Geronimo Web operates in over 30 countries, including key markets in Europe, the USA, and South America.
5. What are the key products of Izmo Ltd.?
Izmo offers interactive online stores, car animation, CRM solutions, and online marketing programs.
6. Who founded Geronimo Web?
Geronimo Web was founded in 2009 by CEO Jackie Lawton, bringing extensive automotive CRM experience from Mercedes-Benz and other major brands.
7. What are the goals of the strategic integration?
The integration aims to revolutionize automotive retail strategies, enhance digital engagement, and create value for dealers and OEM partners.
8. How does Geronimo Web contribute to Izmo's portfolio?
It brings a strong client base and deep OEM relationships, complementing Izmo's existing digital marketing offerings.
9. What is Izmo Ltd.'s industry leadership based on?
Izmo is recognized for its pioneering innovations and the world's largest collection of automotive images and animations.
10. What does the acquisition signify for the automotive industry?
The acquisition signifies a strategic move to consolidate digital marketing expertise and expand market influence globally.